Bobbi Brown Beach
Brand Development for Esteé Lauder
As an Art Director & Designer at MeadWestvaco, I was tasked to take new, innovative packaging concepts created by the in-house designers and bring them to life with branding and graphics to help illustrate both the purpose and functionality. In some cases I was able to create new graphics for the brands and companies we partnered with. Fortunately, I was able to design new packaging artwork on new Bobbi Brown Beach cartons for Esteé Lauder.• Art direction
• Graphic design
• Illustration
• Package design
![](https://cdn.myportfolio.com/c1a198470804089b6b36033f3f64951b/3e2e285a-1712-419b-a98f-817a0c15a3cd_rw_1200.jpg?h=cf48798b2db1cc09dc71cf55decd2c29)
![Bobbi Brown Beach carton artwork](https://cdn.myportfolio.com/c1a198470804089b6b36033f3f64951b/fe7ef78e-1664-493e-95f3-ad464c24fee9_rw_1920.jpg?h=1d0a3b564b8881b166e3998fd0f0ff36)
Bobbi Brown Beach carton artwork
![Bobbi Brown Beach carton artwork](https://cdn.myportfolio.com/c1a198470804089b6b36033f3f64951b/27d7b8ad-2d2a-47c5-bfee-19074418799d_rw_1200.jpg?h=318de9e9208c4d5164f28ba5fce4b4be)