Clinique Happy.

Brand Development for Esteé Lauder

Roles // Art Direction, Brand Development, Graphic Design, Package Design, Comps

As an Art Director & Designer at MeadWestvaco, I was tasked to take new, innovative packaging concepts created by the in-house designers and bring them to life with branding and graphics to help illustrate both the purpose and functionality. In some cases I was able to create new graphics for the brands and companies we partnered with.

We worked with Estée Lauder and developed new packaging concepts for some of their brands. I designed the artwork for these new carton ideas.

clinique happy.

clinique happy. carton artwork

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