Coca-Cola Zero
Dimensional Tactile Print Coatings
As an Art Director & Designer at MeadWestvaco, I was tasked to take new, innovative packaging concepts created by the in-house designers and bring them to life with branding and graphics to help illustrate both purpose and functionality. In some cases I was able to create new artwork for the brands we partnered with.
In order to provide the marketing and sales teams with the highest quality packaging samples for client presentations, I brought in state-of-the-art printing equipment for our in-house design department to use. Special wide format printers provided the team outputs on par with high-quantity production printers. These printers are capable of creating packaging samples with what one would find on the store shelf. Capable of outputting special tactile coatings on various substrates is a huge plus.
Graphic Design • Illustration • Package Design • Package Prototype • Dimensional Tactile Coating
Coca-Cola Zero Basketball Raised Ink Artwork
Tactile Artwork for Coca-Cola Zero
![Coca-Cola Zero Basketball Raised Ink Artwork](https://cdn.myportfolio.com/c1a198470804089b6b36033f3f64951b/78d16e58-b94b-456f-86d0-59650a49d030_rw_1200.jpg?h=bdb51c52da3040c1a95b5971bc767a2a)