While working at MeadWestvaco, I worked with our clients to help develop and reconstruct their product artwork in order to work on new structural designs developed by the industrial designers. Instead of presenting a blank, white paperboard sample, the client receives a printed prototype. Doing this provides the client a good understanding of both form and function with these new designs. Occasionally I created new artwork, designed specifically for these new cartons to help incorporate visual cues and draw attention to functional elements in the package.
Combo Package Design
Roles // Graphic Design, Illustration, Package Design, Comps
Applications // Paperboard, Process Colors, Varnish